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Media Relations Manager, Convention & Travel Trade

August 23, 2017 - October 31, 2017
Location:Washington, DC
Exempt/Non-Exempt:Exempt
Employment Type:Full Time
Department:Marketing & Communications
Description:Position Summary
The Media Relations Manager provides proactive and market-driven leadership in the creation of major communications initiatives required by Destination DC (DDC) to reach its goals and to fulfill its mission as the destination marketing organization for the nationís capital.

To apply:
Apply on-line at: http://destinationdc.iapplicants.com/searchjobs.php

Duties:Essential Duties and Responsibilities (include the following, but are not limited to)
1. Maintain and build relationships with domestic and international convention and travel trade journalists and editors to continue to position Washington, DC as a consumer, premier meetings, events and tour group destination and the organization as a leading expert on a wide range of issues relating to destination marketing and all types of travel.
2. Conduct regular, proactive press outreach to support domestic and international convention sales and services and travel trade.
3. Develop and maintain convention and travel trade press kits and materials.
4. Work with Director of Communications and Content Specialist to create and monitor content for online pressroom.
5. Collaborate with Content Specialist, Director of Communications and department heads to draft content for meeting planner and travel trade e-newsletters.
6. Fulfill individual trade, meetings/conventions and travel trade journalist requests including research, fact-checking, trip planning.
7. Proactively contact journalists to discuss possible story angles and arrange interviews with DDC representatives. Liaise with Walter E. Washington Convention Center communications staff to pitch convention trade stories.
8. Coordinate press tours for groups and individual journalists, including obtaining transportation, accommodations, attraction passes, meals and interviews as needed. Serves as host for journalists.
9. Write press releases, brochure copy, newsletter copy, and other editorial content as assigned.
10. Maintain database of travel writers, editors and related media associates.
11. Assist in planning and participate in regular press events to highlight organizationís programs and objectives.
12. Support the Director of Communications in corporate communications efforts as assigned.
13. Participate in media development missions and trade shows as needed.
14. Manage special projects as assigned.
Experience, Competencies & Education
1. Three to five (3-5) years of public relations, journalistic or marketing experience;
2. Four-year degree from an academic institution in public relations, journalism, marketing or communications required.
3. Excellent oral and written skills including a command of English grammar, usage and vocabulary.
4. Experience with PowerPoint presentations and Microsoft Office software.
5. Strong attention to detail and proofreading.
6. Hospitality Industry experience a plus;
7. Relies on experience and judgment to plan and accomplish goals.
Qualifications:Experience, Competencies & Education
1. Three to five (3-5) years of public relations, journalistic or marketing experience.
2. Four-year degree from an academic institution in public relations, journalism, marketing or communications required.
3. Excellent oral and written skills including a command of English grammar, usage and vocabulary.
4. Experience with PowerPoint presentations and Microsoft Office software.
5. Strong attention to detail and proofreading.
6. Hospitality Industry experience a plus.
7. Relies on experience and judgment to plan and accomplish goals.

Accountabilities & Measures
Periodic performance evaluations gauging qualitative performance against identified goals.

Americans with Disabilities Specifications
Physical Demands
The physical demands here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle, feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Work Environment
Work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing most of the duties of this job, the employee may not be exposed to weather condition. The noise level in the work environment is usually moderate.


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